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Making employee dreams real

Making employee dreams real

Famous words of Martin Luther King Jr. “I have a dream….”

I have a dream...Directors’ Choice has taken those words to another level within our organization. What better way to get to know our staff and to help them, help ourselves, and benefit others. Modeled after the “Make a Wish Foundation”, the Dream on Program was put in place to show our appreciation in a way that is meaningful.

“Dreams” or “Wishes” may be small or large and may be granted at any time without any expectation or timing, which makes the program even more exciting. One never knows when a new announcement will come or what will happen next. The goal of this program is to understand and appreciate each other and to give back to our staff who give us so much of themselves.



Here are snapshots of lives and workplace experiences we hope we have made a little brighter so far.

One employee stated “While I was burning some calories and watching the show called “The Chew”, a contest for audience members came across the screen….Grocery bill payback! What a great idea I thought! Audience members placed their grocery receipts into a bucket for a draw and the lucky winner received a check in the amount of their bill! This is my dream for the wonderful co-workers that surround me every day….”

GRANTED! Quarterly draws for grocery bill payback

Wand for granting dreams


Another Employee stated, “I’d like to submit a small dream. As you have undoubtedly heard, we are attempting a weight loss challenge. We have about 20 participants at this point and we were hoping to offer more than just the pot of entry fees as the prize to the winner. I feel like if they take the initiative to lose enough of their body weight percentage to win this (as I know everyone will be working very hard), they deserve to get something that will encourage them to maintain a healthy lifestyle…”

GRANTED! The three top “Losers” receive gift certificates to help buy them the new clothes they will inevitably need.


Another Employee Stated “I have been married for 6 years this upcoming March 9th. When I got married my wife and I had planned on going to Halifax for our honeymoon, and spending our first weekend away from our, at the time 5-month-old, daughter. We had everything all scheduled and booked, and money saved up and a babysitter arranged.

The day before we were to be wed, the motor died in our car. This unfortunately required a replacement motor, which cost us the entire amount we had saved up for our honeymoon and then some. When we woke up the day of our wedding, we had come to realize that the pipes in our apartment had frozen and we had no way to get them thawed out before it was time to leave, so we were both unable to get cleaned up prior to leaving. We managed to get my father to take us to our wedding, and afterwards I went and picked up the motor for our car.


Unfortunately it took a week to get stalled so we were stuck at my parents house for the entire length of our honey moon, which we had both scheduled off from work.

Things have not gotten any better for us since then. With one series of bad luck after another, we still have not been able to get away for our honeymoon let alone a vacation. I believe eventually I may be able to take my wife somewhere, but that will not be any time in the near future. She does so much around here that she deserves to get away from it for a little bit at least.

So ultimately, I guess my Dream would be for my wife and I to be able to go away for a period of time so we can finally get our honeymoon, and I can lift her spirits up again…”.

GRANTED ! An all inclusive honeymoon getaway package including the little things like the cost of passports.


The Dream On program may not be the new lottery, but it’s our attempt to make the lives of our co-workers just a little brighter.


“To laugh often and much;

To win the respect of intelligent people and the affection of children;

To earn the appreciation of honest critics and endure the betrayal of false friends;

To appreciate beauty, to find the best in others;

To leave the world a bit better, whether by a healthy child, a garden patch or a redeemed social condition;

To know even one life has breathed easier because you have lived.

This is to have succeeded.”

– Ralph Waldo Emerson

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